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Client Success Stories

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Case Studies

The Academy of Football [WHUF] – by Choices International

The Academy of Football, operated by the West Ham United Foundation, partnered with Lilac James for SEO, Google Ads, and Facebook Ads. We achieved an 89% surge in organic traffic, 60+ page one positions, and produced international Google Ads campaigns yielding 1000+ applications.
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Cambridge Campervans – Motorhomes & Camping Equipment

Cambridge Campervans is a leading national supplier of motorhomes and campervan equipment in Cambridgeshire. We launched a brand new ecommerce strategy for the client, achieving over £300,000 additional sales within just under one year.
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Chimes Home & Garden – Garden Furniture & Furnishings

Chimes Home & Garden is a national ecommerce supplier of Garden Furniture and Home Furnishings based in Essex. They approached Lilac James to commence online advertising with Google and Meta Ads, securing 10X and 60,000 ROAS on each platform respectively.
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Catherine Jones – Cambridge Jewellers

Catherine Jones of Cambridge has been in the jewellery business since 1963 and been a prominent feature on Bridge Street in Cambridge for over 60 years. Catherine Jones approached Lilac James to build their digital marketing strategy, and we helped them achieved a 30% revenue increase year-on-year.
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Direct-to-Consumer Ecommerce Supplier

Lilac James were commissioned by this direct-to-consumer ecommerce supplier (under NDA) to begin their digital marketing strategy, moving away from traditional print media, and securing a 46% increase in Organic traffic and over £3 million in new sales within just 18 months.
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Flannery Plant Hire – Plant & Machinery Hire

Flannery Plant Hire, an international machinery rental company, engaged Lilac James for SEO and Google Ads. Resulting in a 27% increase in organic users and securing page one positions for 33 target search terms, including regional keywords such as Plant hire Dublin from #50 > 1.
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3Q Sports – Sports Teamwear & Embroidery

3Q Sports, a UK-based sports equipment retailer and teamwear manufacturer, partnered with Lilac James for SEO and Facebook Ads. Achievements include a 42% increase in organic search traffic and a remarkable 40x return on ad spend from Facebook campaigns.
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Football Fun Factory – Football Franchise Business

The Football Fun Factory, a national football franchise, partnered with Lilac James for SEO, Google and Facebook Ads. Achievements include a 380% increase in organic search traffic, 5000+ leads generated, and over doubling the amount of franchise locations nationwide within just 12 months.
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Out’n’About – Buggy & Pushchair Supplier

Out'n'About, a children's buggy supplier, enlisted Lilac James to shift from B2B to direct-to-consumer sales. Despite significant competition, a focused SEO, Google Ads, and Facebook Ads strategy led to over £500,000 in additional sales, achieving a consistent 16x ROAS at £6000-£10,000pcm ad spend.
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Access Floors Distribution – Raised Access Flooring Supplier

Access Floors Distribution, a national raised access flooring supplier, engaged Lilac James for SEO, achieving an 18% rise in organic search traffic, increased user engagement, and a 100% increase in enquiries from their site.
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Robin Waite – Fearless Business Coach

Robin Waite, the 'Fearless Business Coach', partnered with Lilac James for SEO. Achievements include a 151% surge in new users from organic SEO year-on-year, improved keyword rankings, and optimised website content for niche keywords.
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Cambridge Network – Local Business Network

Cambridge Network partnered with Lilac James for an on-page SEO project, with a 220% surge in search engine visibility, 31% rise in web traffic, and 50% new users from organic SEO by leveraging benefits of strong backlinks from Cambridge Network's authoritative website.
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Nordic Garden Buildings – Garden Buildings Supplier

Nordic Garden Buildings collaborated with Lilac James for social media management services, achieving a 178% traffic increase, 10,000 Facebook followers, and a 310.6% surge in conversions, translating into doubled web traffic and increased sales.
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Brightr – Commercial Cleaning Company

Northampton-based cleaning company, Brightr, sought Lilac James to bolster their search presence and generate local business. Lilac delivered a full on-page SEO optimisation, resulting in expanded services to include domestic and office cleaning in Milton Keynes.
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Bedford Lodge Hotel & Spa – 4 Red Star Hotel

Bedford Lodge Hotel & Spa partnered with Lilac James for SEO and Facebook Ads, resulting in a 60% increase in organic website traffic, 30 key page one positions secured, and a 75% rise in social media traffic. Ongoing successful Meta advertising campaigns target specific audiences for various services.
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5 Star Tennis Holidays – Tennis Travel Agent

5 Star Tennis Holidays engaged Lilac James after incurring a full Google penalty, plummeting from their previous page one rankings. Lilac provided SEO and penalty recovery services, resulting in a return to page one of Google for relevant search terms within 18 months.
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The Academy of Football [WHUF] – by Choices International

The Academy of Football, operated by the West Ham United Foundation, partnered with Lilac James for SEO, Google Ads, and Facebook Ads. We achieved an 89% surge in organic traffic, 60+ page one positions, and produced international Google Ads campaigns yielding 1000+ applications.
Read More

Cambridge Campervans – Motorhomes & Camping Equipment

Cambridge Campervans is a leading national supplier of motorhomes and campervan equipment in Cambridgeshire. We launched a brand new ecommerce strategy for the client, achieving over £300,000 additional sales within just under one year.
Read More

Chimes Home & Garden – Garden Furniture & Furnishings

Chimes Home & Garden is a national ecommerce supplier of Garden Furniture and Home Furnishings based in Essex. They approached Lilac James to commence online advertising with Google and Meta Ads, securing 10X and 60,000 ROAS on each platform respectively.
Read More

Catherine Jones – Cambridge Jewellers

Catherine Jones of Cambridge has been in the jewellery business since 1963 and been a prominent feature on Bridge Street in Cambridge for over 60 years. Catherine Jones approached Lilac James to build their digital marketing strategy, and we helped them achieved a 30% revenue increase year-on-year.
Read More

Direct-to-Consumer Ecommerce Supplier

Lilac James were commissioned by this direct-to-consumer ecommerce supplier (under NDA) to begin their digital marketing strategy, moving away from traditional print media, and securing a 46% increase in Organic traffic and over £3 million in new sales within just 18 months.
Read More

Flannery Plant Hire – Plant & Machinery Hire

Flannery Plant Hire, an international machinery rental company, engaged Lilac James for SEO and Google Ads. Resulting in a 27% increase in organic users and securing page one positions for 33 target search terms, including regional keywords such as Plant hire Dublin from #50 > 1.
Read More
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